Answer:
build brand loyalty
Explanation:
Based on the scenario being described within the question it can be said that the Cory's final goal in this scenario is to build brand loyalty. This term refers to when customers decide to purchase a brand's product over other competitor's products due to them having had great purchasing experiences with that company.
Answer:
Cost of inventory =$73,280
Explanation:
The term 3/10 implies that the company would get a discount of 3% off the gross purchase price if its settles its account within 10 days of purchase. Since the payment was made 9 days after then the discount is secured.
The cost of inventory = the net purchase price + the freight charges
Net purchase price = Gross amount - discounts
Net purchase price = 74,000 - (3%× 74,000)=$71780
The cost of inventory = 71,780 + 1500= 73280
Cost of inventory =$73,280
Answer: Debt being less risky than equity and interest payments being tax deductible.
Explanation: Debt securities are the securities having fixed interest rates and a fixed time period to maturity. The debt holders are not considered owners of the company but rather they are the the creditors.
Debt is considered the cheapest source of finance for a number of reasons the main of which is the interest payments on debt could be deducted as expense while computing taxable income .
Answer and explanation:
a.
the table below shows the impact of dropping beta product
Loss of Contribution Margin if Beta is Dropped (75,000*64) -$4,800,000
Traceable Fixed Manufacturing Overhead (123,000*33) $4,059,000
Incremental Contribution Margin from Additional Alpha Sales (15,000*72)
$1,080,000
Increase in Net Operating Income if Beta is Dropped $339,000
Notes:
Contribution Margin Per Unit (Beta) = 150 (Selling Price) - 15 (Direct Material) - 28 (Direct Labor) - 20 (Variable Manufacturing Overhead) - 23 (Variable Selling Expenses) = $64 per unit
Contribution Margin Per Unit (Alpha) = 195 (Selling Price) - 40 (Direct Material) - 34 (Direct Labor) - 22 (Variable Manufacturing Overhead) - 27 (Variable Selling Expenses) = $72 per unit
check the attached files for additional details
where 9=b, 10=c, etc
Answer:
Price lining
Explanation:
Price lining is defines as the pricing strategy where related products are sold at different prices to customers.
Usually the price difference depends on the level of quality of the products.
For example a beverage company with different drinks having various flavours will have a different price for each one.
In the given scenario price lining is occurring at a larger scale when Marriott branded its entire family of accommodations based on different value propositions.
These include Ritz-Carlton and JW Marriott for the most discriminating patron, Marriott and Renaissance at the next level of full service, and an array of differentially positioned brands such Courtyard and Residence Inn.