Answer:
Marketing Mix
Explanation:
According to my research on the strategic marketing planning process, I can say that based on the information provided within the question Molly is engaged in the Marketing Mix step of this process. This step focuses on Product Development, Pricing, Promotion, and Distribution. Which the ones in bold are what Molly is doing.
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Total unrealized holding gain would Beresford report in its 2021 income statement relative to its investments in bonds is $36,600.
Unrealized holding gains are increases in the value of assets that a company or individual continues to hold.
This gain has not yet been reported on the entity's income statement as a realized gain.
The gain is considered realized once the asset is sold.
Assets are frequently held even after a gain in value has occurred, either because the owner expects another gain or because the owner does not want to pay taxes on the gain.
Therefore, total unrealized holding gain is the difference between the fair value of trading securities on 12/31/2021 and at 12/31/2020.
For the figures used refer to the attached image.
total unrealized holding gain = (76000 - 65000) + (98100 - 67000) + (58500 - 64000)
= 11000 + 31100 - 5500
= $36,600
Hence, the correct answer is $36,600.
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