Answer:
B) Bosch has a positive customer brand equity
Explanation:
From the perspective of microeconomic theory, companies that produce similar products seek to differentiate themselves through product differentiation that creates a link between the brand and the customer. These differentiations are diverse and can be punctual, for example, a washing machine that uses less energy compared to the average of other machines on the market, or solid, when the company can make the brand a synonym of quality for the consumer, as is the case with Bosch. Since Adam does not know the imported product, he chooses Bosh precisely because this company has a positive brand equity with him.
Answer:
roles
Explanation:
In psychology, the term gender role refers to the range of behaviors and attitudes that society considers as appropriate for people based on their biological sex. In other words, it's the roles that people consider appropriate and desired for "boys" and "girls" and therefore are the expectations on how boys and girls should dress, think, behave, etc.
Therefore, we can say that gender roles are sets of expectations that prescribe how females or males should think, act, and feel.
