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Aneli [31]
3 years ago
6

For revenue managers working in the lodging industry the term ""Place"" in the 4P’s of the Marketing Mix refers to two items. On

e is the physical location of the hotel. What is the second?
Business
1 answer:
Ilya [14]3 years ago
4 0

Answer:

The property's distribution channels.

Explanation:

The marketing mix is commonly performed through the 4 P’s of marketing which are:

Price.

Product.

Promotion and

Place.

And the term 'Place' or 'Placement' in the 4 P’s of the marketing mix has to do with how the service will be rendered to the customer. And this refers to the physical location of the hotel and distribution channels, that is, how the service can be rendered to the customer and help assess what channel is the most suited to a service.

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Total revenue equals A. change in price per unit times quantity sold. B. price per unit times change in quantity sold. C. price
Dmitriy789 [7]

Answer:

C. price per unit times quantity sold.

Explanation:

Total revenue is defined as the revenues that are received from the sales of units of goods and services. It is price multiplied by quantity sold.

Total revenue can also be seen as price per unit times quantity is sold. For example if the unit price of a good is $2 the price per one unit is $2. When 20 units are sold the price per units sold is 20* $2= $40.

So times that a defined unit of goods is sold multiplied by price gives the total revenue.

7 0
3 years ago
Blossom provides environmentally friendly lawn services for homeowners. Its operating costs are as follows.
Elina [12.6K]

Answer:

Break-even point = 110 lawns & Break-even sales point = $8,800

Explanation:

Total fixed costs = Depreciation + Advertising + Insurance

Total fixed costs = 1,400 + 200 + 3,680

Total fixed costs = $5280/month

Total variable cost per unit = Weed + Direct labor + Fuel

Total variable cost per unit = 13 + 16 + 3

Total variable cost per unit = $32/lawn

Contribution margin ratio = (Sales per unit - variable cost per unit) / sales per unit

Contribution margin ratio = (80 - 32) / 80

Contribution margin ratio = 0.6

Contribution margin ratio = 60%

Break-even sales = Fixed costs / contribution margin ratio

Break-even sales = $5280 / 60%

Break-even sales = $8800

Break-even sales units = Break-even sales / sales per unit

Break-even sales units = 8800 / 80

Break-even sales units = 110 lawns

Break-even point = 110 lawns & Break-even sales point = $8,800

8 0
3 years ago
An investment proposal with an initial investment of $100,000 generates annual net cash inflow of $20,000 for a period of 10 yea
dalvyx [7]

Answer:

5 years

Explanation:

Initital investment           $100,000

Cash inflows 1-5 (20,000*5)             ($100,000)

The payback period for this investment project is 5 years.

or

100,000/20,000=5 years

7 0
3 years ago
“Wealth Management Crisis aat UBS” (see file attached)
Delicious77 [7]

1. Based on the <em>“Wealth Management Crisis at UBS,”</em> my opinion is that the government and national culture of Switzerland, the U.S. Treasury, and some corrupt governments around the world, played a major role in aiding the tax fraud scandal committed by more than 52,000 U.S. residents.

The extent to which the corporate culture of UBS also contributed to the scandal is that the bank continued to help these U.S. residents to hide billions of dollars in untaxed assets.  Why should the bank deliberately hide accounts for U.S. residents?

2. The global financial crisis between 2007 and 2009 helped in uncovering the secret accounts and tax fraud scandal because its challenges encouraged the U.S. Department of Justice (DOJ) decided to investigate the tax frauds committed by foreign account holders.

The implication is that without the global financial crisis, the investigations that uncovered the tax fraud would not have been initiated by the U.S. Department of Justice (DOJ) soon.

3. It matters to the entities that could have been impacted by the scandal.  For instance, the U.S. Treasury was being deprived of hundreds of millions of dollars in taxes, according to the report.

Without the bailment from the Swiss government, UBS would have collapsed.  Many account holders would have lost their savings in the process.

There is no way no losses would not have been incurred if the scandal continued.

4. Importantly, we are not supposed to wait for the next global recession to uncover similar financial scandals and tax frauds around the world.

Thus, tax havens, like the UBS, must come under rigorous investigations from time to time.  Such regular investigations would deter would-be tax fraudsters and assets looters from committing to hiding their accounts.

Learn more about asset looting and Wealth Management crises at brainly.com/question/24554162 and brainly.com/question/25664180

7 0
2 years ago
If Marriott used a single corporate hurdle rate for evaluating investment opportunities in each of its lines of business, what w
jolli1 [7]

Answer:

Explanation:

If a company(Marriott in this case) uses a single hurdle rate to decide whether an investment should be undertaken or not, some projects that need to be accepted would end up being rejected and vice versa. For example,

if Marriott's hurdle rate is 10% and it's evaluating

project A with a 15% cost of capital &

project B with a 6% cost of capital .

Evaluation:

Project A would probably lead to a negative NPV because the cost of capital is higher (meaning it is riskier than the firm) hence could be rejected, but using the company hurdle rate of 10% to evaluate it could make its NPV positive. This would ignore the actual additional risk of the project.

5 0
3 years ago
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