Answer:
The correct answer is C
Explanation:
Word of mouth is defined as the advertisers and marketers who seek to establish or create something worth talking regarding and then actively encourage the people to talk regarding it.
Organic word of mouth (termed as Organic WOM), is defined as the word of mouth that naturally happen, when the person become himself the advocate as they are happy with the product and have a desire to share the support.
So, in this case, the beth who searching fro lotion tries few brands, but when she finally finds the product or lotion which suits her skin. She tells her close friends regarding it. Therefore, it is an example of Organic Word of Mouth.
Answer:
The question is missing the options as given below:
A. mission statement
B. belief statement
C. goals pact
D. code of ethics
E. management pledge
The correct option is A,mission statement
Explanation:
The mission statement shows in summary form the vision,core values as well as statement of goals and objectives of an establishment.
Building the best product is the prioritized goal of Patagonia,since having the best product places it in the forefront in terms brand recognition,hence increased sales.
Core value here is ensuring no unnecessary harm is caused by way of injuries sustained in the course of pursuing its objectives.This implies that Patagonia is responsible corporate citizen in the area of complying with best practice in safety procedures.
The vision of the company is to implement solutions to environmental challenges through business inspiration.
Answer:
The use of budgets in controlling operations
Explanation:
Budgetary control
The efficiency with which the manger utilizes the budget to control and monitor the costs and operations in a given period of time .
uses the budget as the controlling operations .
Steps of Budgetary Control:
a. Establish a plan or a target of the performance , which coordinates all the activities of the business .
b. Record the actual performance .
c. Compare the actual performance with the planned .
d. Calculate the differences , variances and the reasons .
e. Act immediately , if necessary, to remedy the situation.
Explanation:
Strategic planning is essential for a company to be well positioned in the market and achieve success. However, more than planning, it is necessary to carry out the actions that will lead the company to achieve its objectives.
An example of a leader who knew how to effectively execute his strategies and make his company globally recognized was Steve Jobs. He wanted to create pioneering products in technological innovation and that at the same time had a focus on the needs and desires of the consumer, in addition to the central functionalities, Apple devices combined characteristics that differentiated them from their competitors, bringing a whole concept behind the brand, combining technology, innovation, design and other elements that transfer value to the product and position the brand in the market.
The greatest examples of business that can be learned from Steve Jobs is to keep the focus on innovation and customer loyalty, combining simplicity for the use of computers and cell phones with a high quality that has become a reference.