Answer:
<u><em>The correct answer is:</em></u> deliver the bad news at the end of the message.
Explanation:
Presenting negative news is always challenging. That is why it is necessary that before presenting a negative news the ideal approach is chosen according to the public, the approach can be direct or indirect, in the direct approach, the problem is presented in a more objective way, and in the indirect approach some resources to cushion negative news and not have such a negative impact on the public.
The ideal approach depends on the analysis that will analyze the public's receptivity to the message. <u>Therefore, when choosing the direct approach, it is necessary to avoid delivering bad news at the end of the message, as this can be viewed negatively and not objectively by the public.
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There needs to be an explanation of the reasons for the negative message, which ensures greater objective understanding of the facts and understanding.
In the <u>trial</u> stage of the adoption process, the consumer may buy the product to experiment with it in use.
Explanation:
There are basically 5 different stages in the consumer adoption process.
1. Awareness: This first stage is concerned with the consumer being exposed to an innovation or product. Right now he does not have too much information about it, and may not even pay too much attention to it.
2. Interest and Information: It is at this second stage that the consumer wants to voluntarily know more about the said product. He starts collecting information about it from various sources.
3. Evaluation: In this third stage, once the consumer has accumulated all the information he can by means of various sources, he starts comparing the features and qualities of the new product with other already existing products.
4. Trial: After the first three stages, now the consumer is ready to try out the product for the first time. He may go ahead and purchase it, or if free samples are readily available, he may use those too.
5. Adoption: The fifth and last stage of the consumer adoption process is about the consumer purchasing the said product, after all the trials and evaluations.
Answer:
which appropriate cell , the question is not clear
Green Roof Inns is preparing a bond offering with a 6 percent, semiannual coupon and a face value of $1,000. The bonds will be repaid in 10 years and will be sold at par.-The correct statement is -<u>The bonds will sell at a premium if the market rate is 5.5</u>
Explanation:
The important point to be noted from the given question is that the bond is offered when the market rate is 6 percent.
So ,the bonds are said to selling at premium since the market rate has reduced from 6% to 5.5%
In this case it is right to say that -Green Roof Inns is preparing a bond offering with a 6 percent, semiannual coupon and a face value of $1,000. The bonds will be repaid in 10 years and will be sold at par.-The correct statement is -<u>The bonds will sell at a premium if the market rate is 5.5</u>