Explanation:
An advertising message to be attractive and generate the desired effect, it must reach its potential audience through communication aligned with the interests and desires of the potential audience.
Firstly, as the potential audience is students, it would be ideal to use an advertising communication channel such as social media, where there is a large presence of young people.
It is ideal that advertising involves elements of student culture to generate identification, desire and proximity to the potential audience, so a good choice would be to develop a campaign that involves the product with sports for example, the snack company could be more involved with the culture students, such as sponsoring a college football team and advertising their brand at games, or distributing free snacks at college events.
Answer:
The correct answer is motivated blindness.
Explanation:
Ethical blindness is a psychological phenomenon derived from what is known as: motivated blindness. It is that people see what they want to see and easily lose sight of conflicting information when it is in their interest to remain ignorant. The conflict of interest has a lot to do with this phenomenon. For example, if in the same work team - in any direction - the director maintains a personal relationship with a collaborator, the mistakes she makes will tend to minimize them against mistakes of other team members.
Both moral silence and ethical blindness are widespread phenomena within our corporate culture, and unfortunately they only manifest themselves when there is fraud within the company or a problem that affects the image of the company.These usually grow especially when the company You are succeeding and reaching your strategic and financial goals. Top management should focus more on these phenomena not only for an ethical duty issue but for proper risk management within the organization.
Answer:
A. $800
Explanation:
Ana Co.
Sales $500,000
Accounts Receivable $40,000
Allowance for doubtful accounts $300 Credit
Bad Debts Expense = 2 % of $ 40,000= $ 800
The adjusting entry would be
Bad Debts Expense $ 800 Dr.
Allowance for doubtful accounts $800 Credit
As we already have a credit balance of $ 300 in the doubtful accounts we will increase it with an amount of $ 500.
Allowance for Doubtful Accounts $ 500 Debit
Account Receivable $ 500 Credit
Answer:
Price to pay now for the stock = $96.278
Explanation:
<em>The price of the stock would be the present value(PV) of the future cash flow expected from it discounted at the required rate of 13%</em>
<em>Hence we would add the present value of he dividend and the resent of he price at the end of the period</em>
PV = CF × (1+r)^(-n)
<em>CF- Cash Flow</em>
<em>R- rate of return- 13%</em>
<em>n- number of years</em>
PV of dividend = 2.60 × (1.13)^(-1) = 2.30
PV of stock price after a year = 120× (1.13)^(-1) = 93.97
Price to pay now for the stock = 2.30 + 93.97 = $96.278
Price to pay now for the stock = $96.278
Answer:
The change should you expect in operating cash flows next year would be 19.60%
Explanation:
In order to calculate the change should you expect in operating cash flows next year given your sales forecast we would have to make the following calculation:
change should you expect in operating cash flows=operating leverage rating*percentage of decrease sales next year
change should you expect in operating cash flows=2.8*0.07
change should you expect in operating cash flows=19.60%
The change should you expect in operating cash flows next year would be 19.60%
