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REY [17]
3 years ago
11

Outdoor Adventure, a company that designs and manufactures sportswear, focuses their marketing efforts on people who participate

in strenuous outdoor activities such as running, hiking, and climbing. For example, the firm advertises heavily in Runner's World and Women's Running.
Outdoor Adventure is using _________ factors to segment its market.

a) demographic
b) volume
c) value
d) psychograpic
Business
1 answer:
fiasKO [112]3 years ago
8 0

Answer:

psychographic factors to segment its market  

Explanation:

Psychographic segmentation -

It is the method ,  by which the customers are characterized according to the characteristics and personalities , is known as psychographic segmentation.

The method is adapted to increase the sale of a particular product , as the organisation focus on certain particular people and take care of the demand and needs .

Hence, the correct term according to the given scenario of the question is psychographic factors.

You might be interested in
list four strategies that individuals, families, businesses, and government apply when making financial decisions.
Agata [3.3K]

While making financial decision one should keep in mind the Cost-benefit analysis, marginal analysis, trade-offs, and opportunity costs.

<h3>What are the strategies for making better fianancial decision?</h3>

The success of your firm will depend on the wiser financial decisions you make, among other things. Financial errors can have devastating repercussions and seriously ruin your business venture. You must be familiar with your company's financial data in order to develop stronger financial decision-making techniques.

1. Consistently Use Reliable Accounts

2. Invest in financial education

3. Regularly compare cash flow forecasts to actuals

4. Ensure That Major Initiatives' Financial Impact Is Always Calculated

5. Have Your Team Participate In Decision-Making

6. Consistently monitor financial performance

Learn more about the Business finance with the help of the given link:

brainly.com/question/10024737

#SPJ4

6 0
2 years ago
Once Domino's decided to offer salads, it partnered with "Ready pac foods" to offer each Domino’s Pizza location prepackaged sal
Nady [450]

Answer:

Organisational planning

Explanation:

Organisational planning is an effective way to organise and make plans. Domino's has decided to offer salad for that, they have partnered with 'Ready pac food' to deliver salad at different locations.  The decision to partner with 'ready pac foods' is a part of organisational planning. The organisational planning will help domino's to easily adopt the concept and it will help them to reduce the overall cost.

7 0
3 years ago
The _____ stage of the product life cycle is characterized by rapid market expansion as more and more customers, stimulated by m
4vir4ik [10]

Answer:

Growth Stage

Explanation:

The growth stage of the product life cycle is characterized by rapid market expansion as more and more customers, stimulated by mass advertising and word of mouth, make their first, second, and third purchases. In growth stage sales starts rising rapidly, average cost per customer, profits starts rising as well, early adopters buy products, competitors starts increasing in number. Main aim of any firm in this stage is to maximize market share. Brands need to offer product extension. Price needs to be set to penetrate the market.

8 0
3 years ago
Shaan and Anita currently insure their cars with separate companies, paying $790 and $645 a year. If they insure both cars with
iren2701 [21]

Answer:

The future value of annual savings is $1,370.30

Explanation:

The amount of annual savings =(Shaan's premium +Anita's premium)*10%

Shann's premium is $790

Anita's premium  is $645

Annual savings =($790+$645)*10%

                          =$143.5

The future value formula is given below:

=-fv(rate,nper,pmt,-pv)

rate is 5% annual interest rate

nper is the 8 years that is the duration of investment

pmt is the annual savings of $143.5

pv is the total amount invested now which is zero

=-fv(5%,8,143.5,0)

fv=$ 1,370.30

8 0
3 years ago
Company ABC makes kitchen appliances that have many features in great demand by professional chefs whose only interest is in the
weeeeeb [17]

Answer:

d. quality.

Explanation:

-Delivery area refers to the places in which the appliances can be delivered.

-Quantity refers to the amount of appliances that the company can produce and sell.

-Price refers to the amount of money that customers would pay for the appliances.

-Quality refers to the degree in which the appliances can meet the customer's requirements.

According to this, the answer is that based on its customers, ABC should try to dominate the market in quality because its products meet the expectations of professional chefs and that should be market to focus on as the company can have an important advantage by providing exactly what they need.

The other options are not right because professional chefs are interested on what they can do with this appliances and not on price, quantity or delievery area.

6 0
3 years ago
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