Answer:reference group
Explanation:Reference group is a group that one's uses as their point of reference in terms of how they form certain attitude , values , beliefs and behavior , they base all of these to that particular group.
For example Jeff looks up to the gold team cause he aspires to be one of them , then he starts dressing like them ,this means he uses this group as a point of reference for him on how to dress up as part of that group.
It is a true statement that when the poor lost their jobs and homes in rural area, they went to newly industrialized areas where they often lived in slums. The correct option among all the options that are given in the question is the first option or option "a". The poor had to make do with any kind of work in the newly industrialized areas to make their living.
I believe that the answer is (B) the consumer appeal. I hope this helps. Have a nice day:)
