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horrorfan [7]
3 years ago
10

Albert Searchware is a type of search engine used at company websites to handle customer questions. The firm is trying to determ

ine what promotional strategy should be employed with its flagship product. It has determined that search engine software is in the growth stage of its product life cycle. Which of the following options should it employ?A. Encourage its tech support staff to emphasize the superiority of its software and its after-sale support.B. Spend 30 percent of the budget in the effort to generate publicity for its software.C. Use a balanced budget and spend equally for each of the four promotional choices in an attempt to even out sales growth.D. Use the majority of its promotional budget on advertising that focuses on brand differences.E. Devote 40 percent of the promotional budget to a sales promotion that supplies the public with demonstration CDs to prove the merits of its software.
Business
1 answer:
r-ruslan [8.4K]3 years ago
3 0

Answer:

D. Use the majority of its promotional budget on advertising that focuses on brand differences.

Explanation:

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Is this story: sole proprietorship, partnership, OR corporation?
Mrrafil [7]
It's a <span>partnership. I have to write more words but that's what that arrangement is.</span>
3 0
3 years ago
On May 1, Study and Burrow, two college professors, entered into and oral contract under which study agreed to sell his computer
nasty-shy [4]

Answer:

Check the following explanation

Explanation:

a) Usually a contract has the following elements:

Offer .

Acceptance .

Consideration .

Intention to create a legal relationship .

In the given case, the intention to create a legal relationship is missing. Though Study had sent a written legal contract to Burrow to affirm the contract, Burrow did not show any interest regarding the same. Hence Burrow can’t be sued for breach of contracts. Moreover the confirmation letter sent by Study does not qualify under the Merchant Memo Rule as the involved parties are not merchants. Burrow can use the terms of UCC for his favour. The UCC states that any contract with value more than $500 must be in writing. As the involved amount in this case is $1300, hence this case does not qualify as a contract under UCC.

b) If Study and Burrow were merchants, then the Merchant Memo Rule gets applicable. Then in that case, if 2 merchants enter into an oral contract, which is worth $500 or more and one of the merchant sends a written confirmation for the same, then a contract will be considered enforceable. In such a case, Burrow will be held liable for breach of contract and can be sued by Study.

4 0
3 years ago
On December 31, 2018, the balance in Megan's Products Accounts Receivable was $680,000 and net credit sales amounted to $3,800,0
RoseWind [281]

Answer:

Bad Debt Expense ($40,000 - $3,200)  $36,800

           To Allowance for Doubtful Accounts   $36,800

(Being the bad debt expense is recorded)

Explanation:

The adjusting entry is shown below:

Bad Debt Expense ($40,000 - $3,200)  $36,800

           To Allowance for Doubtful Accounts   $36,800

(Being the bad debt expense is recorded)

For recording this we debited the bad debt expense as it increased the expenses and credited the allowance for doubtful debts as it decreased the value of the assets

And since there is a credit balance so the same is deducted from the account receivable

5 0
3 years ago
The BVM Corp., construction company, purchased a used hybrid electric pickup truck for 30,000 and used MACRS depreciation in the
Alina [70]

Answer:

The BVM Corp.

The After-tax Rate of Return for the truck = After-Tax Income/Investment in Truck x 100

= $10,200/$30,000 x 100 = 34%

Explanation:

a) Calculations:

Current Value of the Truck =

Sale of Truck =             $9,000

Savings from Truck = $38,000 ($9,500 x 4)

Total                           $47,000

Investment increase  = $17,000 ($47,000 - 30,000)

Combined Tax = $6,800 (40% x $17,000)

After Tax Income = $10,200 ($17,000 - 6,800)

b) MACRS means the modified accelerated cost recovery system.  It is an allowance by the IRS for faster depreciation in the first years of an asset's life and the depreciation slows later on in order to allow a business to recover the cost basis of certain assets that deteriorate over time.

c) Rate of return (ROR) is the percentage increase or decrease of an investment (truck) over a set period of time (4 years), which is calculated by taking the difference between the current (or expected) value ($47,000) and original value ($30,000), dividing by the original value, and then this is multiplied by 100.

3 0
3 years ago
What must you know in order to serve alcohol responsibly and legally in all situations?
jonny [76]
  • a. know your product, know your customers, and know how to say "no"

4 0
1 year ago
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