Answer:
C. Intention to buy
Explanation:
Attitude simply represents behaviour which is learned that makes an individual respond either in a favourable or unfavourable way to a particular object. It could be a good, service, product among others. Attitude is important in determining consumer behaviour and it greatly affects marketing
The Tricomponent Attitude Model is one of four categories of attitude models usually considered in marketing. The model consists of 3 parts or components as follows
a. The cognitive component- deals with the perceptions and knowledge of consumers about services, products or brands
b. Affective component- this general measures or assesses the disposition of a consumer to a product and it measures as favourable or unfavourable
c. Conative component- This component of the tricomponent attitude mode is basically concerned with the consumer's intention to buy a particular product, patronise a brand or request a service.
Answer:
a. support department allocations
Explanation:
These costs are known as support department allocations or service department charges. Every company tends to have these costs since this applies to any department or third party which provides the company with a service. Many times this mainly refers to manufacturing departments and production departments since both provide a service that every company needs in order to obtain their desired product.
Answer:
The correct answer is C
Explanation:
As the yogurt company, launched a effective plan for the marketing strategy. But the market responded and the consumers flocked to purchase the yogurt. So, it means that the plan does not work in the market.
Therefore, the company need to update the market plan so that the more successful the plan will be it will require a revision and a faster plan.
