When a company controls a combination of factors which it uses to provide value for its target customers, this is a marketing mix.
<h3>What is a marketing mix?</h3><h3 />
A marketing mix refers to all the factors that a company uses in order to be able to provide for the goods and services of the customers it targets.
Some of these factors include the pricing of products, the products themselves and their functions, and the place that the products are to be offered.
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Answer:
Forecast for the quarter= Forecast for third quarter * Seasonal Index
Putting values in the equation:
Forecast for the quarter= 2000 units * 1.18= $2360
This forecasting method adjusts the previous period amounts to obtain an amount which reflects the seasonal changes. It is widely used in management accounting to estimate future sales while making budgets.
Answer:
The correct answer is "unsought"
Explanation:
Unsought goods are products or services that consumers don´t have any knowledge about it. Sometimes the customer doesn´t find it useful and thinks that it is a waste of money and time.
The classic examples of unsought goods are encyclopedias, funeral services, reference books.
Answer:
96.02
Explanation:
Lottery's Expected utility =
= 10
Income in good state = 100 - 36 + G = 64 + G
Income in bad state = 100 - 36 = 64
Probability in good state = 43%
Probability in bad state = 100% - 43% = 57%
Expected utility = Probability in good state x
+ Probability in bad state x 
10 = 43% x
+ 57% x 8
10 = 43% x
+ 4.56
10 - 4.56 = 43% x
5.44 = = 43% x
5.44 / 43% =
12.65 =
= 
160.0225 = 64 + G
G = 160.0225 - 64
G = 96.0225
G = 96.02
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