In order to be appropriately considered a market, a group of customers or potential customers must have

1 answer:

4 0

The customers or the potential customers must have a Puchasing power

Purchasing power is the number of goods and services that can be bought with the consumer's currency.

In order to be considered a market, the consumers have to be able to do a transaction. And transaction is simply not gonna happen if the consumers dont have a purchasing power

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