Question

Rajon is trying to decide between majoring in communications and majoring in engineering. He considers the intensity of each major since he will be on the varsity football team next year, his interest in the subject matter of the required courses in each field, and the likelihood of finding a job after graduation. He has employed a. an algorithm. b. utility theory. c. the affect heuristic. d. the representativeness heuristic.

Answer 1

The correct answer is letter B

Utility theory is widely used in economic science to explain how consumers or decision makers make their choices in the best way.

Even if it is not possible to measure the utility that a consumer attributes to a specific good, the theory seeks to compare and classify the alternatives of choice to the good.