Answer:
A point of parity is considered as an important element in the business. It helps in making the consumer to use your brand or product comparing with the product of the competitors. Point of parity helps to refocus your brand showing that it is good as compared to other competitive brand.
Explanation:
Points of parity are elements that a brand needs in order to be considered in the eyes of the consumer. This is where a brand may have similarities to others—leading consumers to believe that brand is “good enough” to be included in the conversation.
Answer:tries to manipulate audience perception by emphasizing one side
Explanation:
Answer:
Theme: The importance of community
Kim Chapter 1 Pgs. 1-3
A brief summary: A little child living in an apartment complex chooses to grow some lima beans on an empty lot to demonstrate to her deceased father that she is capable of hard work and patience. It creates a ripple effect throughout the building, causing others to reflect on their own problems and how a little girl's example of constructing a beautiful garden and cooperating may make a difference in their circumstances.
We are introduced to Kim, a young woman who lives in Cleveland in an apartment complex. She is staring at her father's portrait, unsure if he can see or remember her. He died eight months prior to her birth. Her father was a farmer in Vietnam, and she chooses to plant some lime beans on an empty lot to demonstrate her patience and determination to her father.