Answer: direct marketing 
     
Explanation: In simple words, it refers to the method of marketing in which the organisation directly communicates to the customer,which is selected on some predetermined criteria, and offers him or her to respond to the  organisation directly as well. 
Physical mail, E-mail, telemarketing or calling are some of many sources which are used by an organisation for directly marketing their product. 
      In the given case, Cora was offered special offers in the market based upon her previous purchase online. Hence we can conclude that the correct answer is direct marketing. 
 
        
             
        
        
        
Options :
a. mistake.
b. opinion.
c. an adhesion contract.
d. fraud.
Answer: Fraud 
Explanation: From the scenario described above, it could be inferred that Ken, the real estate agent used trickery to lure Lily into purchasing the property. Hence, Lily could be said to have been defrauded by Ken who used what Lily needed to trick her into making the purchase because the main specification, that is high traffic, which Ken used to lure Lily was actually false. Fraud remains a grave offence as it could only be carried out by lying, issuing false statement, blackmail, impersonation and other grave offences.
 
        
             
        
        
        
I believe the answer is: Reduce the benefit level
If the individual performing an occupation more hazardous than the occupation listed in his policy, The insurance company had the right to perceive that the individual is involving himself in necessary risk, which provide them with a legal ground to reduce his benefit level.