Why do political candidates generally put forth an increasingly moderate message as they transition from primary elections to th
e general election? A. to appeal to a greater number of voters B. to mobilize their political party's base C. to appear as if they are bipartisan D. to demonstrate broad understanding of issues
During the primary elections, they want to appeal to voters who agree with the party's ideas. After that, in the general elections, they want to open up and sway the votes from the independent voters and even from other parties.