This is an example of reverse innovation.
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Explanation:</u></h3>
Reverse innovation is the process by which the goods are produced as an inexpensive model for the purpose of meeting the requirements of the nations. It is an important phenomenon for the GDP growth of any nation. It also gives an opportunity for learning by engineering students.
In the given example, Unilever found that people in the emrging econmies will not affod buying toothpastes or shampoos of standard size and hence they decided sell single serve packets at lower prices. It also worked in U.S too. This is an example of Reverse Innovation.
NO. The company should not <span>alter its marketing campaigns to reflect biases that might be prevalent in various countries in which the company does business. Especially if the alteration made is against company polity and ethics.
The marketing campaigns must represent the authentic stance of the company. It should be presented in such a way that it gives out positive responses from clients and potential clients regardless of market sector.
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Answer:
Amortization Schedule is attached with answer please find it.
Explanation:
Loan Payment includes the the principal and interest payment for the period. First we calculate the interest portion in the payment and then residual amount after deducting the interest portion is considered as the principal payment.
In this question the loan payment of $47,479 includes the Interest payment and principal payment as well, which is shown separately in the schedule.
Successful characteristics of budgets include: well planned, realistic, spending habits, methods to keep track of spending and how to manage for variable expenses. To Make sure that the budget is successful and will work for you and your family, it is important to write everything out and see what is realistic and what is not. If you set a grocery budget of $400 a month and you know you can not stay under that, there needs to be wiggle room for changes to be made to the budget. Realistic and well planned budgets are the only way to make it work and to stay true to the budget.
Answer:
The consumer's level of involvement can lead to two types of buying decisions: limited problem solving or extended problem solving
Explanation:
limited problem solving:
It is a problem solving process in which customer is only willing to put very little effort to make a purchase decision in order to fulfill his want or need. Purchaser uses simple decision rules for reaching a a purchase decision with minimal research done. He is not much concerned about the best solution and has limited resources and time for searching information and assessing each alternative thoroughly.
For example: you need a new pair of joggers for gym. You are already have an idea about joggers and know about new available materials and attributes. So you might do a bit research online and come to a decision comparatively quickly. You might consider your favorite outlet instead of searching for the joggers at every outlet. So you take buying decision limiting involvement in this process.
extended problem solving
In this process the costumer attempts to collect as much information as possible, and thoroughly assess and evaluate product alternatives. So in this situation buyer don't have much idea about the product brands, attributes and characteristics to access the product. Purchaser will research, differentiate and put a lot of effort for taking best buying decision that will fulfill his needs. prior to purchasing the product, he might visit various outlets, research online, search for reviews and suggestions, take information from outlet staff. about the product Marketer should provide with such information to customer.
For example high value items like car, a house etc. Such items are not purchased often so the consumer will invest a lot of time in research and comparison in order to take the best decision.