Answer:
Final Assignment B
Market Research-
What will make my market research a more successful plan is the research I've found and done for it. Demographic, Psychographic Geographic, and Behavioral are the three key segments in my market plan. This will aid in the differentiation of gender, age, and lifestyle in my market plan. The Demographic market segment of my market plan is what I'm mostly targeting.
Demographic segmentation separates the market into smaller groups based on criteria like age, gender, and income. Instead of reaching out to the entire market, I'll use this strategy to concentrate resources on a certain segment of my market.
Product Description-
When people learn about my low prices on the thing I'm offering, they'll be hooked. Everyone deserves luxuries, not some rubbish that turns your neck green after a few rinses, with the most magnificent jewelry and clothing.
People will require this since everyone has an important meeting or a special family gathering, and no one has the same level of luxury as a really wealthy individual. The things aren't visibly made of the same material as Gucci or other more costly locations, but that's part of what makes them so appealing: you get what a millionaire has for a fraction of the cost. People will be ecstatic because they can now buy something they couldn't before, allowing them to make their looks look drastically different and giving them the confidence to go out when others don't.
Competition Analysis-
Shien, a large clothing company, sells shirts for as little as $12, and every product they sell is quite low. The difference between their company and mine is that mine will sell things at that price, but they will appear to cost more, and everything will be made creatively and not sell fakes.
All of the materials used in the apparel will have a luxurious feel to them and will not appear to be cheap. Every piece of clothing sold will be available in every size, allowing everyone to experience good apparel rather than having to choose between different sizes, causing people to miss out on something truly unique and to their taste.
Brand Image Goals-
I want my customers to think of my business as a destination. They don't have much money or are saving for something special, but they have been asked to something once in a lifetime, which is where my company comes in. They won't go to any other store since it's so amazing.
The atmosphere in the store will be so pleasant and inviting that customers will wan
