A sophisticated sales test might involve manipulating an advertising variable like schedule or copy through cable systems, and observing the affects on purchasing at local supermarkets.
What is advertising variable?
- Although advertising expenditures can change greatly, they are not regarded as variable costs.
- Instead, marketing costs are fixed, meaning they don't change based on how many goods or services you offer to customers.
Why is marketing considered a variable cost?
- Businesses may set aside a specific amount for advertising within their fixed marketing budget, despite having a fixed budget for marketing.
- Advertising is therefore a current expense rather than a fixed one. Therefore, whether it be print or online, businesses must spend money on advertising.
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Answer:
Marketing Mix
Explanation:
Marketing Mix is a gathering of promoting factors that the firm joins and controls, to deliver the ideal reaction in the objective market. It is a significant showcasing device that involves every one of the components which impact the interest for the items offered by the firm. Marketing mix helps to build a healthy relationship with the customers.
In citing the source in MLA format, Fatima should place the
title as the first to be read or written, followed by the author and citation
in the end. So it should be, “Benefits of Laptops” by Michael Gray. Technology
Now, August 2, 2013. Web. March 16, 2014.
Explanation:
The study of organizational behavior in a company can be beneficial for managers to optimize people management practices.
The attitudes of employees in an organization are responsible for creating an organizational climate focused on harmony and ethics, so it is necessary for managers to know the profile and motivations of employees, to develop strategies that will help in creating a favorable organizational culture. the development of skills and abilities.
Knowing organizational human capital is extremely necessary to analyze how employees communicate individually and in teams, in order to develop tactics that maximize their potential and keep them motivated and engaged, so that there is integration and increased employee productivity, an essential factor for assist in business maximization and success.