Customer lifetime value basically describes the net present value of the stream of future profits expected over the customer's lifetime purchases.
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What is Customer lifetime value?</h3>
Customer lifetime value can likewise be characterized as the financial value of a customer relationship, in light of the current value of the extended future incomes from the customer relationship.
The motivation behind the customer lifetime value metric is to evaluate the monetary value of every customer. Wear Peppers and Martha Rogers are cited as saying, "a few customers are more equivalent than others."
Customer lifetime value varies from customer benefit or CP (the contrast between the incomes and the expenses related with the customer relationship during a predetermined period) in that CP estimates the past.
Therefore it is the Customer lifetime value which denotes the net value for future profits.
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Preventative hazard administration packages furnish larger perception into insurance, indemnity and legal responsibility troubles and enable the organization to higher focus and structure its inquiry.
<h3>What are the advantages of threat management in an organization?</h3>
Benefits of threat management consist of the following:
multiplied attention of threat throughout the organization;
greater confidence in organizational objectives and goals due to the fact threat is factored into strategy;
higher and more efficient compliance with regulatory and interior compliance mandates due to the fact compliance is coordinated;
<h3>What is the primary reason of risk management?</h3>
The purpose of hazard management is to discover conceivable issues before they occur, or, in the case of opportunities, to attempt to leverage them to cause them to occur. Risk-handling activities may additionally be invoked at some stage in the existence of the project.
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The type of information the marketing manager needs to monitor to judge the plan's successful implementation and strategic effectiveness are profits, customer relations, sales information, and competitor reactions.
A marketing strategy is one whose objective is to position the company in relation to competitors, through the creation of value that will help attract and retain consumers.
There are several tools that can help shape an organization's marketing strategy, such as:
- The 5 P's of marketing.
- SWOT Analysis.
- CRM.
Therefore, the manager must monitor profits, company-customer relationships, sales, and competitor reaction to judge the success of a marketing plan, which should generate value and market leadership for an organization.
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Answer:
A.rose making the interest rate fall
Explanation:
According to the liquidity preference theory developed by John Keynes, if the money supply rises, price level also rises, interest rate falls. If interest rate falls, the price of bond rises which would increase capital gains. People would prefer to hold bonds instead of money, therefore, investment spending would rise.
The liquidity preference theory states that we hold money for transactive, speculative and precautionary motives.
