1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
maria [59]
3 years ago
5

It is important that marketers be able to identify which strategy a competitor is using so that they better understand how to po

sition their own products and services. You will see a list of recent or potential strategic decisions made by large firms, and your job is to identify which type of strategy was used in each example.
While there are a variety of strategies across industries, most fall under four basic categories.

1. Market penetration strategies emphasize selling more existing products and services to existing customers.
2. Product development strategies involve creating new goods or services for existing markets.
3. Market development strategies focus on selling existing products or services to new customers. The targeted new customers could be a different gender, age group, or international market.
4. Finally, diversification strategies involve offering new products that are unrelated to the existing products produced by the organization.


Select the most appropriate category of emotional intelligence for below mention behaviors.

i. Arm and Hammer selling baking soda for new purposes.

a. Market penetration
b. Product development
c. Market development
d. Diversification

ii. Apple opening mini-stores within Target

a. Market penetration
b. Product development
c. Market development
d. Diversification

iii. Disney purchasing ESPN

a. Market penetration
b. Product development
c. Market development
d. Diversification
Business
1 answer:
mamaluj [8]3 years ago
7 0

Answer:

1. Market development

2. Market penetration

3. Diversification

Explanation:

we have already been given a definition of these concepts from question

<u>1</u><u>.</u><u> </u>

<u>for</u><u> </u><u>Ann and </u><u>hammer</u><u>:</u><u> </u><u>it</u><u> </u><u>is</u><u> </u><u>marke</u><u>t</u><u> </u><u>deve</u><u>lopment</u><u> </u><u>beca</u><u>use</u><u> </u><u>they</u><u> </u><u>are</u><u> </u><u>try</u><u>ing</u><u> to</u><u> </u><u>create</u><u> </u><u>a</u><u> </u><u>pro</u><u>duct</u><u> </u><u>f</u><u>or</u><u> </u><u>new</u><u> </u><u>purposes</u>

<u>2</u><u>.</u>

<u>for</u><u> </u><u>apple</u><u>:</u><u> </u><u>sin</u><u>ce</u><u> </u><u>they</u><u> </u><u>are</u><u> </u><u>open</u><u>ing</u><u> </u><u>mini</u><u> </u><u>stores</u><u> </u><u>with</u><u>in</u><u> </u><u>target they </u><u>are</u><u> </u><u>try</u><u>ing</u><u> to</u><u> </u><u>have</u><u> </u><u>an</u><u> </u><u>expans</u><u>ion</u><u> </u><u>approa</u><u>ch</u><u> </u><u>where</u><u> </u><u>more</u><u> </u><u>produ</u><u>cts</u><u> and</u><u> services</u><u> </u><u>wou</u><u>ld</u><u> be</u><u> </u><u>sol</u><u>d</u><u> to</u><u> </u><u>thei</u><u>r</u><u> </u><u>cust</u><u>omers</u><u>.</u>

<u>3</u><u>.</u>

<u>for</u><u> </u><u>disn</u><u>ey</u><u>:</u><u> </u><u>they</u><u> </u><u>are</u><u> </u><u>diversifying</u><u> </u><u>int</u><u>o</u><u> </u><u>a</u><u> </u><u>new</u><u> </u><u>produ</u><u>ct</u><u> </u><u>entir</u><u>ely</u><u>.</u><u> </u><u>ESPN</u><u> </u><u>is</u><u> </u><u>a</u><u> </u><u>well</u><u> </u><u>known</u><u> </u><u>chann</u><u>el</u><u> </u><u>f</u><u>or</u><u> </u><u>sport</u><u>ing</u><u> </u><u>re</u><u>l</u><u>a</u><u>ted</u><u> </u><u>ac</u><u>tivities</u><u>.</u>

You might be interested in
Closing entries are journalized and posted:_______.
Gnoma [55]

Answer:

The correct answer is letter "B": after the financial statements are prepared.

Explanation:

A closing entry is a journal entry after the preparation of the financial statements, at the end of an accounting period. This closes a temporary account and moves all the information either to a permanent balance sheet or to the income statement. Temporary accounts include revenue, expenses, and dividends and must be closed at the end of the year.

6 0
3 years ago
You just heard that a​ well-known manufacturer in a different industry segment is going to enter your market with a product that
raketka [301]
<span>You should make sure that everything on your side is in place to go against the new competition. You should be on the same page as your supplier to make sure your supplies are sent on time and complete. You should make sure your consumers are satisfied to prevent them from going to the new competition. Overall, your goal should be to maintain your consumers and suppliers.</span>
4 0
3 years ago
Sara bought new lighting from a company and also hired the company to install new lighting for his business. The cost was going
lapo4ka [179]

Answer:

True

Explanation:

Contracts should be in writing because this guarantees that all the terms of the agreement are documented and the responsabilities of each party are stated. Also, contracts that involve the sale of goods with a value higher than $500 have to be in writing to be enforceable. So, according to this and considering that the total cost of the lighting is $5,000, it is true that the contract needs to be in writing.

4 0
3 years ago
1. A parent sells merchandise to its subsidiary at a markup of 20% on cost. In the current year, the subsidiary had $120,000 in
NARA [144]

Answer:

The subsidiary reports cost of goods sold at A. $660,000.

Explanation:

Cost of goods sold is the direct cost of producing or purchasing the goods sold by a business. The formula for cost of goods sold is as follows:

Cost of goods sold = Opening inventory + Purchases - Closing inventory

The subsidiary calculates its cost of goods sold as follows.

Opening inventory           $120,000

Add: Purchases                $720,000

Less: Closing inventory    ($180,000)

Cost of goods sold           $660,000

Therefore, the correct option is A. $660,000.

6 0
3 years ago
Suppose the current market price of corn is $3.75 per bushel. Your firm has a technology that can convert 1 bushel of corn to 3
Aleks04 [339]

Answer:

At 1.783 or more, the conversion yield better gain than sales the corn

Explanation:

The ethanol conversion become attractive if the cost for doing the conversion are lower than the sale revenue for the product.

<u>total cost: raw materials + conversion cost</u>

corn price:           $  3.75

conversion cost:  $  1.60

Total cost:            $  5.35

<u>output: gallon of ethanol per bushel</u>

3 gallons of ethanol per bushel

total cost / output = 5.35/3 = 1.783 cost per gallon

5 0
3 years ago
Other questions:
  • Government regulations on credit aim to:
    15·2 answers
  • Sheffield Corp. sells two types of computer hard drives. The sales mix is 30% (Q-Drive) and 70% (Q-Drive Plus). Q-Drive has vari
    15·1 answer
  • Which one of the following types of disclosure costs is the cost of disclosing the company’s pricing strategies? A. Political co
    12·1 answer
  • At a quantity of 130, marginal benefit equals ______ and marginal cost equals _____.
    7·1 answer
  • A high school basketball team won 40% of its first 15 games. beginning with the 16th game, how many games in a row does the team
    13·1 answer
  • Jones, a consulting manager of Miller &amp; Co., is considering membership on an audit client's board of directors. Jones does n
    13·1 answer
  • Write three complete sentences about a time in your life when you either showed grit or wished you had shown grit. You will subm
    5·2 answers
  • E14-18 Note with unrealistic interest rate; lender; amortization schedule. Amber Mining and Miling, Inc., contracted with Truax
    15·1 answer
  • Congress has the power to create special courts. True False
    11·1 answer
  • Use a business directory to identify several nonprofit corporations in your area. What public service is each providing? Why do
    15·2 answers
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!