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Marysya12 [62]
3 years ago
15

Last month you assumed the position of manager for a large car dealership. The distinguishing feature of this dealership is its

"no hassle" pricing strategy; prices (usually well below the sticker price) are posted on the windows, and your sales staff has a reputation for not negotiating with customers. Last year, your company spent $2 million on advertisements to inform customers about its "no hassle" policy, and had overall sales revenue of $40 million. A recent study from an agency on Madison Avenue indicates that, for each 3 percent increase in TV advertising expenditures, a car dealer can expect to sell 12 percent more cars—but that it would take a 4 percent decrease in price to generate the same 12 percent increase in units sold. Assuming the information from Madison Avenue is correct, should you increase or decrease your firm’s level of advertising? Explain.

Business
1 answer:
ELEN [110]3 years ago
8 0

Answer

The answer and procedures of the exercise are attached in the following archives.

Step-by-step explanation:

You will find the procedures, formulas or necessary explanations in the archive attached below. If you have any question ask and I will aclare your doubts kindly.  

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Service Revenue for the year = $80,000. Of this amount, $70,000 is collected during the year and $10,000 is expected to be colle
galina1969 [7]

Answer:

Net Cash Inflow from Operating Activities = $16,000

Explanation:

In the given information, it is not provided that cash is paid or not for Supplies, thus, assumed it was paid at the time of acquisition, and not in the current period when it is only charge to expense.

In that case, Cash generated from operating activities using direct method, shall be:

Cash flow from Operating Activities

Cash revenue collected = $70,000

Cash collected in advance = $2,000

Total cash inflow = $72,000

Cash paid for salaries = - $35,000

Cash paid for advertising expense = - $10,000

Cash paid for utilities = - $11,000

Total Cash outflow = - $56,000

Net Cash Inflow from Operating Activities = $16,000

6 0
3 years ago
The county government has decided to redo the street you live on and plans to block the street off which causes you and your nei
Anastaziya [24]

Answer:

Path A-F-G-H is the critical path

Explanation:

Path A-F-G-H is the longest path on the network with length of 30  days. A path with the longest length is the critical path.

8 0
3 years ago
The more data you can collect and analyz,the more accurately you can predict the probability of various destructive event
vampirchik [111]

True

Larger sample size equals more accuracy

7 0
3 years ago
If the same number of units of good Y must be given up as each successive unit of good X is produced, then the PPF for these two
andrey2020 [161]

Answer:

PPF : Downward Sloping Straight Line

Explanation:

PPF is the locus of product combinations that an economy can produce, given resources & technology.

It is downward sloping : Because of inverse relationship between two goods- if one has to be increased other has to be decreased , because of same resources & technology.

Marginal Opportunity Cost (Slope of PPC): is ratio of a good sacrifised to gain each additional unit of the other good.

∆ Good sacrifised / ∆ Good gained

If this ratio is same i.e constant amount of a good is sacrifised to gain an additional amount of the other one , the slope of PPC is constant & it is a straight line

Eg : Good1    Good2     MOC [∆Good2/∆Good1]

      0               20             _        

      10             10           -10/10 = -1                  (10-20)/(10-0)

       20              0           -10/10 = -1                   (0-10)(/20-10)

So , same (1) good 2 is sacrifised to attain a good 1 each time.

However Generally: MOC is increasing , because of assumption that resources are unequally efficient in various goods production - shifting good from efficient to inefficient increases sacrifise each time. This makes PPC usually concave.

5 0
3 years ago
__________ is a type of segmentation in which the company strategically focuses on targeting a smaller market with particular ne
ludmilkaskok [199]

Answer:

niche marketing

Explanation:

Niche marketing -

It refers to as one of the subset of the market , which focus on certain products , is referred to as niche marketing . It is also known as small market segment .

It tries to focus on some specific needs of the market , the production and quality of the goods and services .

It tries to support smaller companies in order to live with the highly competitive market .

Hence , from the given scenario of the question ,

The correct answer is niche marketing .

7 0
3 years ago
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