The technique, which includes placing shows at the same time every day so that people get into the habit of watching them, is called strip programming or stripping. Programs broadcast this way are given a regular time slot during the week. This ensures consistency and coherency, as consistent content is delivered to the targeted audience at the time the broadcasters predict that they will be listening to or watching their programs.
Hammocking a technique that includes the scheduling of an unpopular program between two popular programs, so that the viewers are more likely to watch it.
Tentpoling is a technique that broadcasters use to draw the audience to unknown programs by placing them on either side of a well-known program.
