A brand ________ is a useful means of graphically portraying a firm's branding strategy by displaying the number and nature of c

Question

VladimirAG [237]

3 years ago

8

A brand ________ is a useful means of graphically portraying a firm's branding strategy by displaying the number and nature of c

ommon and distinctive brand elements across the firm's products, revealing their explicit ordering?

Social Studies

1 answer:

sammy [17] · Answer 1 · 2022-07-14T22:07:23+03:00

Answer:

product mix

Explanation:

The brand product mix, which may also be called product assortment or product portfolio, is a very much useful tool of most businesses that presents graphically, brands and products sold by a firm. Mostly, the firm's brands are represented in rows while the products in columns. This way all the products or brands offered by the business is shown.