Answer: Answers to both questions follow in the explanation below.
Explanation: One issue the marketing managers can look at can be abuse of alcohol or underage drinking on university or college campuses.
To address this issue the manager's can respond by introducing low - alcoholic or non -alcoholic alternatives. This can reduce the alcohol consumption by students when they're at social events or even be offered to students who are designated drivers. To further mitigate this issue the managers can advertise responsible drinking by placing them at the bottom of advertisements.
Answer:
Answer is USD 5,540
Explanation:
By applying Expected profit formula we get:
= (33000*0.11)+(15000*0.37)+(-7000*0.52)
= $5,540
Answer:
A) $2.50 per direct labor-hour
Explanation:
The computation of the predetermined overhead rate is shown below:
Predetermined overhead rate = (Total estimated manufacturing overhead) ÷ (estimated direct labor-hours)
where,
Estimated manufacturing overhead = Rent on factory building + Depreciation on factory equipment + Indirect labor + Production Supervisor's salary
= $15,000 + $8,000 + $12,000 + $15,000
= $50,000
And, the estimated direct labor hours is 20,000
So, the rate is
= $50,000 ÷ 20,000
= $2.5 per direct labor-hour
Answer:
promotion mix.
Explanation:
Publicity is the activities of a company to create a good relationship with society. It entails building a good reputation in the eyes of customers. Publicity creates a positive image for a company making it easier to convince customers to buy its product.
Publicity is part of a company's promotion mix. It is a strategy that a business uses to market its brand in the market. A promotion mix is a combination of different marketing approaches that marketers use to reach a wide range of target audiences.