1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
Veronika [31]
3 years ago
4

When Dunkin’ Donuts participates in National Donut Day by giving away a free classic donut, it is using which channel of IMC str

ategy? Multiple Choice
a.direct marketing
b.sales promotions
c.personal selling
d.public relations advertising
Business
2 answers:
MrMuchimi3 years ago
6 0

Answer:

B) sales promotions

Explanation:

A sales promotion is a short time sales tactic used to increase sales. The goal of sales promotions is to increase the number of consumers that try their products, although sales promotions are not effective long term marketing strategies.

For example, a sales promotion offers a free cup of coffee if you buy two donuts. It may have an immediate impact by boosting the sales of donuts, but this boost generally fades once the sales promotion ends. The company expects that you liked their donuts so much that you will repeat your purchase.

gregori [183]3 years ago
5 0

Answer:

d. Public relations advertising

Explanation:

Since we are identifying the strategy in relation to the National Donut Day, it is public relations advertising as we are trying to cultivate a more integrated customer relation. All of the other options can be a part of this approach but this option stands out as the one to bring every aspect of such advertising together.

Hope that helps.

You might be interested in
Part of having ______ means understanding that businesspeople from other countries may have very different attitudes about punct
gulaghasi [49]

Answer: Cross cultural competency.

Explanation:

Cross cultural competency means the ability to easily relate with people of different cultures and the ability to understand why people of a particular culture act in particular way. When a manager for instance has a high level of Cross cultural competency, he/she would be able to understand the attitude towards work a people from particular culture share.

7 0
3 years ago
The trial balance for Lindor Corporation, a manufacturing company, for the year ended December 31, 2016, included the following
Maurinko [17]

Answer:

Net income = $364,000

Earning per share (EPS) = $0.36 per share.

Explanation:

A continuous multiple-step statement of comprehensive income is a form of income statement shows in a categorical and continuous manner operating income, i.e. the profit earned from the primary activities of an entity through buying and selling merchandise, other income and expenses, and net income.

For this question, continuous multiple-step statement of comprehensive income can be prepared as follows:

Lindor Corporation

Multiple-step Statement of Comprehensive Income for 2016

<u>Details                                                                  $      </u>

Sales revenue                                            2,300,000

Cost of goods sold                                    <u> 1,400,000 </u>

Gross profit                                                   900,000

Operating expenses:

Selling and administrative expenses        <u> (420,000) </u>

Operating income                                        480,000

Non operating income and exp.:

Unrealized holding gains on inv. sec.          80,000

Interest expense                                          <u> (40,000) </u>

Income before tax                                        520,000

Income tax (30% * $520,000)                    <u> (156,000) </u>

Net income                                                  <u>  364,000 </u>

EPS (364,000 / 1,000,000)                                 0.36

8 0
3 years ago
A risky fund has an expected return of 17% and standard deviation of 25%. The risk-free rate is 9%. The expected return of the o
Marrrta [24]

Answer:

the Sharpe ratio of the optimal complete portfolio is 0.32

Explanation:

The computation of the sharpe ratio is shown below:

= (Return of portfolio - risk free asset) ÷ Standard deviation

= (17% - 9%) ÷ 25%

= 8% ÷ 25%

= 0.32

Hence, the Sharpe ratio of the optimal complete portfolio is 0.32

We simply applied the above formula

4 0
3 years ago
2. Suppose you borrow $2,000 at 5% and you are going to make annual payments of $734.42. How long before you pay off the loan
Alona [7]

Answer:

3 years

Explanation:

The computation of the time period is shown below

Present value of annuity = Annuity × [1 - (1 + interest rate)^-time period] ÷ rate

$2,000 = $734.42 × [1 - (1.05)^-n] ÷ 0.05

$2,000 = $14,688.4 × [1-(1.05)^-n]

1-(1.05)^-n = ($2000 ÷ $14,688.4)

(1.05)^-n = 1 - ($2000 ÷ $14,688.4)

( 1 ÷ 1.05)^n = 0.86383813

Now take the log to the both sides

n × log(1 ÷ 1.05) = log0.86383813

n = log0.86383813 ÷ log (1 ÷ 1.05)

= 3 years

6 0
3 years ago
Shenandoah Springs Company is considering two investment opportunities whose cash flows are provided below:
Sunny_sXe [5.5K]

Answer:

PV Index = 1.158

Explanation:

Present value index is the ratio of discounted cash flows of the project divided by initial outlay required for the project thus first we calculate the Present Values for Investment B

Present value factors @ 12% for year 0, 1, 2, 3, 4 respectively.

1

0.893

0.797

0.712

0.636

Net Present Value = -9000 + (5000 * 0.893) + (4000 * 0.797) + (3000 * 0.712) + (1000 * 0.636)

NPV = $1425

Present value Index = NPV / Initial investment = 1425/9000 = 0.158

This can be interpreted as 1 + 0.158 = 1.158,

1 being the initial investment. You can also choose not to subtract the initial outlay when calculating NPV.

Hope that helps.

8 0
3 years ago
Read 2 more answers
Other questions:
  • Stephen runs a pet salon. He is currently grooming 120 dogs per week. If instead of grooming 120 dogs, he grooms 121 dogs, he wi
    11·1 answer
  • Which of the following is NOT an example of a liquid asset?
    6·1 answer
  • Which one of the following is an unintended result of the Sarbanes-Oxley Act? Multiple Choice More detailed and accurate financi
    7·1 answer
  • Wayne, Inc., wishes to expand its facilities. The company currently has 5 million shares outstanding and no debt. The stock sell
    6·1 answer
  • Suppose Rebecca needs a dog sitter so that she can travel to her sister's wedding. Rebecca values dog sitting for the weekend at
    7·1 answer
  • Hi what up peolpe############################
    11·2 answers
  • Omni Metals Company and Piecework Fabrication, Inc., enter into a contract under which Omni agrees to deliver a certain quantity
    9·1 answer
  • A company faces two kinds of risk. An example of a firm-specific risk is the risk that a competitor might enter its market and t
    7·1 answer
  • ENG-114-02E-2022SP-Prof Research &amp; Reporting
    6·1 answer
  • quizlet The Electronic Frontier Foundation is critical of media companies for their efforts to __________.
    8·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!