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Vlada [557]
3 years ago
12

When radio is used as an advertising medium, which of the following statements is usually true. a.Local customers embrace radio

advertising. b.Radio advertising is usually very expensive. c.Segmentation strategies cannot be applied. d.The target audience is attentive to radio advertising. e.A low audience selectivity is provided by radio advertising.
Business
1 answer:
devlian [24]3 years ago
7 0

Answer:

a. Local customers embrace radio advertising.

Explanation:

Advertising is any paid form of non personal presentation and promotion of goods and services which is aimed at promoting immediate sales.

There are several forms of advertisements which are radio, television, news papers and magazines, direct mails, fairs and exhibition, window display, outdoor advertising etc.

Radio advertising is one of the important forms of advertising because it covers wider range and all listeners. Local customers also embrace radio advertisement because they might not have immediate access to other forms like newspaper and magazines.

However, one of the disadvantages of radio advertising is high advertising cost. The messages are also very short and one could barely hear those messages atimes.

You might be interested in
Kent Manufacturing produces a product that sells for $50.00 and has variable costs of $24.00 per unit. Fixed costs are $260,000.
soldi70 [24.7K]

Answer:

$29.50

Explanation:

Contribution margin = price - variable cost

Variable cost if machine is purchased = $24.00 - $3.50 = $20.50

= $50.00 - $20.50 = $29.50

I hope my answer helps you

7 0
3 years ago
Jole Co. lent $10,000 to a major supplier in exchange for a non interest bearing note due in three years and a contract to purch
bearhunter [10]

Answer: a. . Both discount on note receivable and deferred charge.

Explanation:

To correctly account for this transaction both the discount and the deferred charge should be recorded.

The note is a non-interest bearing note which means that profit will only be made on it if it was bought on a discount with the full amount due for refund at maturity. To correctly account for this then the discount rate must be recorded to ensure that the discount is recognized.

Jole Co. also made a commitment to purchase a fixed amount of goods at 10% which means that there is now a purchase commitment which has to be recognized in the books so they must record that deferred charge as well.

4 0
3 years ago
What are federal corporate income taxes considered before they are paid to the government?
Vladimir [108]
The answer would be D (expenses) when it comes to taxes.
5 0
4 years ago
The primary difference between an underwriting syndicate member and a selling group member in a firm commitment underwriting is
navik [9.2K]

Answer:

C) the syndicate member assumes liability for unsold shares and the selling group member does not.

Explanation:

In the trading of a security, the dealer's spread refers to the difference between the bid and asked prices of a security, which represents the dealer's markup, or profit from a security transaction.

Simply stated, the bid-ask spread refers to the amount by which the bid price by a dealer is lower than the ask-price for a security or an asset in the market at a specific period of time.

The bid-ask spread exists because of the need for dealers to cover expenses and make a profit. A bid-ask spread is use in the transaction of the following items; options, future contracts, stocks, and currency pairs.

The primary difference between an underwriting syndicate member and a selling group member in a firm commitment underwriting is that the syndicate member assumes liability for unsold shares and the selling group member does not.

4 0
3 years ago
Matlock Company uses a perpetual inventory system. Its beginning inventory consists of 54 units that cost $37 each. During June,
Oxana [17]

Answer:

June 1

Debit inventory  $5,994

Credit accounts payable  $5,994

Being entries to record inventory purchased

June 2

Debit accounts payable $222

Credit purchases returns  $222

Being entries to record inventory items returned

June 3

Debit Cost of sales $4,995

Credit Inventory  $4,995

Being entries to record the cost of goods sold

For the sale,

Debit Cash account $7,290

Credit revenue account  $7,290

Being entries to record sales

Explanation:

In the perpetual system of inventory management/valuation,purchases and sales are immediately recorded in the books. When inventory is purchased, debit inventory and credit cash or accounts payable.

Should there be a reason to return some or all of the items purchased, the entries required are debit cash/accounts payable and credit purchases returns.

When inventory is sold, two sets of entries are required. Based on the the inventory side,

Debit Cost of sales and Credit Inventory.

For the sale, Debit cash account and credit revenue account.

June 1 amount

= 162 * $37

= $5,994

June 2 amount returned

= 6 * $37

= $222

June 3

revenue amount = 135 * $54

= $7,290

Cost of sales amount

= 135 * $37

= $4,995

6 0
3 years ago
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