The answer that best fits the blanks above are POSITIONING and NAME SELECTION, respectively. So one of the strategies in developing a strong brand is to start with brand positioning then followed by brand name selection. Brand positioning is also part of marketing and this allows the brand to be occupied in the minds of the customers. On the other hand, brand name selection follows a certain criteria that should be met whether it is interesting, and attracts attention.
Answer:
The correct answer to the following question is option D) all of the listed answers are correct .
Explanation:
ROI ( which is know as return on investment ) is a tool which can be used to manage a client's campaign by helping him in determining what would be the optimal budget for him, how would a client optimize its advertisement texts and the keywords. The ROI here would be used to measure conversion and through this conversion tracking tool would help in determining profitability in advertisement or keywords.
Quality value price reach consumer goods
Answer:
C $1,104
Explanation:
TIPS are the form of bonds which are specially designed for the purpose to protect the investors against the inflation.
The principal value of the bond in case of TIPS is adjusted for yearly inflation.
Based on the above discussion the value of TIPS bond can be calculated using the below formula:
Value of bond at maturity=Principal amount (1+inflation rate)^5
=1,000(1+2%)^5
=1,104
So the answer is C $1,104
Answer:
Department Y $9000
Department Z $5000
Explanation:
Delivery expense can be calculated using the allocation and apportionment method for Y and Z.
<u>Step 1. Allocation</u>
The costs that are directly attributable to the departments would be allocated to its relevant department. Here, $1500 are the direct expenses for the deliveries for the department Y, so at the first step,
Department Y Cost = $1500
For the department Z, their are no direct expenses for the deliveries,so at the first step,
Department Z Cost = $0
<u>Step 1. Apportionment</u>
The indirect cost of $12500 ($14000 - $1500) would be apportioned among department Y and Z.
So
Department Y = $1500 + $12500 x 60% = $9000
Department Z = $12500 x 40% = $5000
