Answer: Nike
Explanation:
Brand Repositioning is a strategy adopted by brands to reach out to more customers by redefining what the company is about. This is geared at making the customers see how the products relate to them.
Nike is an example of a brand that has undergone repositioning due to insufficient sales and changing demographics.
During the last lap of the 1980's, the company had just suffered a major blow in their financial status which led to sales contraction and the laying off of many workers. This led to a series of discussions between heads of advertising and marketing on how to reposition the brand.
Finally, they tapped into the benefits of sports merged with the values and aim of the company of reaching out to everyone, to create the Just do it campaign which had a really positive impact on sales.
Answer: 1 E, 2 C, 3 A, 4 F, 5 D, 6 B
Explanation:
Purchase requisition - A document used by department managers to inform the purchasing department to place an order with a vendor.
Purchase order - A document used to place an order with a vendor that authorizes the vendor to ship ordered merchandise at the stated price and terms.
Invoice - An itemized statement of goods prepared by the vendor listing the customer's name, items sold, sales prices, and terms of sale.
Receiving report - A document used to notify the appropriate persons that ordered goods have arrived, including a description of the quantities and condition of the goods.
Invoice approval - A checklist of steps necessary for the approval of an invoice for recording and payment; also known as a check authorization.
Voucher - An internal file used to store documents and information to control cash disbursements and to ensure that a transaction is properly authorized and recorded.
When a firm combines Resources and Capabilities, it builds a core competencies group of answer choices activities; processes capabilities; skills knowledge; information resources; capabilities.
The resources and expertise that make up a company's competitive advantages are its core competencies. Any organization's core competencies are the capabilities, skills, resources, and capacities that make up its "defining strength." A company's core strength is unique, making it difficult for other organizations—whether they are longtime rivals or recent market entrants—to imitate it.
Each skill is a value that enhances the company's core positioning. They are important because they can make it very difficult for rivals to precisely reproduce the company's goods or its success. This is why one of the most important steps in strategic planning is determining key skills.
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Answer:
When FOB shipping point is used, buyer pays the freight. When FOB destination is used, the seller pays the freight.
a. Purchased merchandise with freight costs of $650. The merchandise was shipped FOB shipping point.
- the Box Company is responsible for paying the freight charges ($650) and they are classified as product costs.
b. Shipped merchandise to customers, freight terms FOB shipping point. The freight costs were $310.
c. Purchased inventory with freight costs of $1,500. The goods were shipped FOB destination.
d. Sold merchandise to a customer. Freight costs were $520. The goods were shipped FOB destination.
- the Box Company is responsible for paying the freight charges ($520) and they are classified as period costs.