A textile artist can buy fabric, thread, and batting, create an heirloom quilt, and then sell the finished work to customers in
a kiosk decorated with some of the quilts produced to entice customers who shop at the local mall. By designing the quilts and kiosk with aesthetic value, the artist creates __________ utility. a. application
b. possession
c. time
d. place
e. form
Form utility represents the efforts of a company for making a product more appealing to attract consumers. Firms tend to make researches before launching a product so they know what potential consumers want. After the study, organizations can provide a good or service that fulfills customers' demands or that surpasses them.
The exploration phase of the relationship development process occurs when both parties (seller and buyer) test the actions of the other party. Both parties will explore or try how the business relationship may develop, since they are not committed yet to start a relationship.
The owner accepted to purchase a small number of uniforms to try how good or bad they are. Andy is also testing if what the owner says is true about opening new centers and needing a lot of uniforms before making an offer for a larger lot.