Answer:
The correct answer is "Ryan should increase the budget cap of the campaign"
Explanation:
The current campaign "active shoes" reached the budget cap.
And the goal is to increase the traffic for his products, the solution is, increase his budget campaign cap.
Daily budget caps on campaigns allows you to manage the costs, making sure you don’t pass your target spend.
Answer: Option (a) is correct.
Explanation:
Correct Option: Breaking down a large, heterogeneous market into sub markets that are more homogeneous.
Market segmentation is a process or procedure for dividing a large consumer market into sub markets or sub groups and this segmentation is on the basis of consumer's characteristics such as needs, location, interests.
It creates an advantage for the marketer because these market segments makes the job of marketers easier. It also reduce the risk of unsuccessful and unwanted marketer campaigns.
Practical. For example, a company looking for a viable alternative to a decision might consider alternatives that would provide a similar benefit at a reasonable cost.
Answer:
increase the money supply by $5 billion
Explanation:
When the Fed carries on an expansionary monetary policy it lowers interest rates and purchases government securities in order to increase the money supply in an attempt to boost economic growth.
The increase in the money supply is determined by the total amount of the open market operations carried out by the Fed ($1 billion) and the money multiplier (= 1/reserve ratio = 1/20% = 5).
Total increase in money supply = $1 billion x 5 = $5 billion
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