The goal of global market segmentation is to break down a new foreign market for a product or a service into different groups of consumers so the firm can <u>tailor its </u><u>marketing mix </u><u>to each individual segment</u>.
More about marketing mix:
The marketing mix is the collection of activities, or methods, that a business employs to sell its brand or merchandise. A typical marketing mix is comprised of the four Ps: price, product, promotion, and place. Today, however, the marketing mix is progressively including several more Ps as essential mix components, such as Packaging, Positioning, People, and even Politics.
Price mix is the cost incurred by the company to deliver a product to the customer. Product mix exemplifies the nature of the good that the company is selling to the customer. Place mix is the method used to distribute the goods at a time and place that are convenient for the consumer.
Learn more about marketing mix here:
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<span>The most recent study was done on June 1, 2017, and all information is from that date. There are 673 US District court judgeships and four territorial ones. At the time of this study, there were 160 active circuit court judges and 19 vacant positions, while there were 570 district court judges and a whopping 103 vacant positions.
There are 59 female circuit court judges, 37%. Men, therefore, are in 63% of positions. Intesretingly, this number has actually improved, with only one woman serving in 1977.
Disregarding race, 75% of circuit court judges are white, 13% African American, 9% Hispanic, and only 3% Asian American. 12 courts have African American judges, nine have Hispanic, and five have Asian American. Overall, all three percentages have risen since 1977 (with some variability), but interestingly, Asian Americans have only recently begun to rise in presence., starting in about 2010.
Combining gender and race, white men make up 45.6% of all circuit court judges, while Asian American women only make up 0.6%. In all races, men overpower women in numbers by a large amount.
Looking at age, the average is 64.7 years old, with over 50% over 65 and only 2% under 45. The vast majority were appointed between 45 and 54, though many came slightly before or after.
It is worth noting that the first openly gay circuit court judge was Todd M. Hughes, appointed by Obama in 2013.
If we are considering race, Asian Americans are the lowest represented. If we are considering gender, women are less represented. Overall in race and gender, Asian American women are least represented. Looking at age, people under 40 are underrepresented. Overall, though, the least common demographic would be open members of the LGBT+ community.
As you can see, this is not a straightforward question! It is a hugely interesting topic and one I plan to explore further.</span>
Answer:
Primary data
Explanation:
Since the available secondary data are not sufficient for the marketing research study, Chun Hei must collect primary data.
Primary data unlike secondary data are data that were not in existence beforehand. Such a data can not be found in any journals, books, websites or data sites. To get primary data a researcher has to go into the field and they can collect these data through questionnaires, surveys or interviews. Chun Hei will get the information she needs from first hand sources.
Answer:
The correct answer is: stabilizers; destabilizer.
Explanation:
The automatic stabilizer is a government policy that correct fluctuations in the economy through their normal operation and hence they are called automatic stabilizers.
Taxes and government spending are examples of automatic stabilizers.
During an expansion, taxes increase with an increase in income and government spending decrease. These two without any intervention by the government automatically stabilize the economy.
Automatic destabilizer causes fluctuations by their normal operation. An example of destabilizer is inflation which increases during expansion and causes fluctuations without any intervention.
