a) Internal consistency
Explanation:
The consistency of different items meant to measure the same thing within the test. An internal consistency contains a special case of reliability to split half, the scores of two halves of a single test are compared. This comparison of two tests tends to index reliability.
Answer:
The correct answer is A. micro-marketing.
Explanation:
In micro marketing strategy marketers give their advertising ans selling efforts on a small group of tightly targeted consumers.
For example, the market can be grouped into small groups based on a commitment to a product class or readiness to purchase a given brand.This grouping can be based on following aspect of customers
1). Locayion
2). Relationships
3). Job Title
4). Industry
5). Size
5). Customer Needs
6). Brand Loyalty
7). Customer Recovery
8). Price Sensitivity
Nike allows customers to order shoes with custom color combinations is a type of need based micro-marketing.
Answer:
The hair dryer cost cannot exceed 27 dollars per unit
Explanation:
the target cost will the one which achieve the target profit at the selling price of the market.
In this case we are given that selling price is $53 and we want to achieve a 26 dollar gain per unit therefore:
revenue - cost = profit
revneue - profit = cost
53 -26 = cost
cost = 27
Answer:
(e) defensiveness
Explanation:
The best option amongst all is defensiveness.
The workers action could also be understood as defensiveness. Hostility or having an unfriendly attitude is a major barrier in communication especially in organizations.
The workers were not open minded and lacked respect to listen to what Scott would have said at the meeting.
Other barriers to communication includes, Emotions, Cultural Barriers etc.
