Advertising agencies in the mid-nineteenth century relied on specific strategies to build revenue. One of the most viable of the

Question

Katarina [22]

3 years ago

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Advertising agencies in the mid-nineteenth century relied on specific strategies to build revenue. One of the most viable of the

se strategies, pioneered in the 1840s by Volney B. Palmer, was __________________.

Social Studies

1 answer:

IrinaK [193] · Answer 1 · 2022-08-29T22:05:21+03:00

Answer:

Selling newspaper space for advertisements

Explanation:

The idea of an advertisement agency was introduced by Volney B. Palmer. He started selling newspaper space for advertisements in the early 1840s and by the year 1849 his business had expanded and became the advertisement agency of 1,300 of the 2,000 available newspapers.