Question

Dailies is a large retail chain in New Jersey. Apart from selling to customers, Dailies supplies bread and vegetables to a large number of restaurants in and around New Jersey. Therefore, Dailies is engaged in _____ when selling to restaurants.A. wholesalingB. retailingC. merchandisingD. breaking bulkE. channel expansion

Answer 1

Answer:

The answer is: A) Wholesaling

Explanation:

Wholesaling is basically selling goods in bulk to smaller retailers, industrial or commercial companies, or other institutions that generally resell them in smaller quantities or as different processed goods. It is basically selling your product to anyone besides the final consumer.

In this example Dailies sells bread and vegetables to several restaurants, who later processes them into a different product (i.e. salad, sandwich) and sells them to their final customers.