Although upselling and cross-selling are effective with existing customers, cross-selling is more likely than upselling to<u> A. improve </u><u>customer retention rate</u>.
<h3>What is customer retention?</h3>
Customer retention refers to the ability of an organization or marketer to achieve customer loyalty over time.
When a customer is retained, there is always increased revenue from repeat purchases.
Customer retention increases brand loyalty.
Question Completion with Answer Options:
A. improve customer retention rate.
B. satisfy customer needs
C. provide the information necessary to diagnose reasons for customer defection.
D. increase customer profitability.
Thus, although upselling and cross-selling are effective with existing customers, cross-selling is more likely than upselling to<u> A. improve </u><u>customer retention rate</u>.
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Answer:
The correct answer is letter "D": have the questionnaire translated back into English to check for accuracy.
Explanation:
<em>Translating </em>is the activity by which the message given in a language is provided written in a different language. However, all languages are not the same and during the translation, meaning can be lost. Besides, specific terminology could make the translation difficult for the translator.
Thus, for accuracy purposes Malaya Ramirez should have the English-Spanish translation checked, making it be translated back into English.
Answer:
$38,950
Explanation:
Given that,
Cash balance on its books = $35,000
Outstanding checks = $11,000
Deposits in transit = $7,000
Bank service charges = $50
Tanner's April 30 cash balance per the bank statement:
= Cash balance in books + outstanding checks - Deposits in transit - Bank service charge
= $35,000 + $11,000 - $7,000 - $50
= $38,950
Therefore, cash balance as per bank statement is $38,950.
Answer:
90,000
Explanation:
An intangible asset is an asset that is not physical in nature. Goodwill, brand recognition and intellectual property, such as patents, trademarks, and copyrights, are all intangible assets.
Trademarks = 15,000
Excess of cost over the fair value of net
identifiable assets (Goodwill) = 75,000
Total intangible assets = 90,000