The standardization of the English language in the eighteenth century benefited publishers as it increased sales of literary works.
Standardizing is the process of the development and it consists on the refinement and fixing of language. The development in 18th century took place because of Samuel Johnson, son of a bookseller, who made lasting contributions to English language. It was a part of linguistic movement and it made the printing process efficient, as well.
There are several ways in which the standardization of the English language in the eighteenth century benefited publishers, but the main was is that they could print more of the same editions, not new editions.
Chiune-Sempo Sugihara, a Japanese career diplomat, arrived in Lithuania in 1939, when the country was still independent. They made a play out of his life and this is the theme. :) I hope this helps (: