Answer:
Continue to brag about the virtues of the club to his friends
Explanation:
Cognitive dissonance is defined as the situation when a person holds contradictory beliefs, ideas, or values, or participates in an action that goes against one of these three, and experiences psychological stress because of that.
In this question Scott will now participate in an action (according to dissonance theory) that will contradict his beliefs, ideas or values related to the club.
He spend a great deal of time and money trying to get into this club, only to realize that it is not something he is happy with, but rather than seem like a fool and leave, he tries to convince himself, and the people around him, that he enjoys this club and the members in it. This may cause some psychological stress due to the fact that he has to keep up this constant facade.
