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olga2289 [7]
3 years ago
9

The annual Sporting News Baseball Yearbook has exactly the same stories but with 15 different covers to appeal to baseball fans

in each of its regions of the United States. What is the basis of its market segmentation strategy?
Business
1 answer:
mixas84 [53]3 years ago
4 0

Answer: C.one product and multiple market segments.

Explanation:

Sporting News Baseball Yearbook is using the One Product and Multiple Market Segments marketing strategy.

By using the SAME story but putting a DIFFERENT star in each cover to cater for DIFFERENT segments across the nation, they are hoping to Target multiple segments with the same product.

This Marketing strategy boosts sales while keeping Differentiation costs at a minimum because the product need not be differentiated to cater for different segments, only the market strategy needs to.

You might be interested in
ABC Ltd (ABC) engaged the accounting firm of Ace & King to perform its annual audit. Ace amp; King performed the audit in a
Debora [2.8K]

Answer:

The auditor is entitled to collect the audit fee and is not liable for $90 000.

Explanation:

Ace & King did their job in a competent way, the fact that the company's controller was doing something illegal is not their responsibility. External auditors work with the information that is given to them and their job is limited to analyzing them and making their conclusions about them.

In this case, the controller was the person responsible for giving the information to the auditing company, so he had the chance to direct their conclusions. An external auditor is not responsible for what happens inside a firm, and if someone steals money or assets, he/she is responsible for it.

8 0
4 years ago
While approaching a group of colleagues, Patrice overheard what she believed were inappropriate comments about another team memb
aivan3 [116]

Answer:

The question is incomplete, the options are missing. The options are the following:

a) Suggest to Patrice that spreading negative information learned from eavesdropping is not healthy for the workplace.

b) Thank Patrice for speaking up and forward the item to a neutral third party for handling.

c) Immediately fire the team members who made the comments.

d) Contact the team member who was the subject of the comments to see if he or she was offended.

e) Thank Patrice for her input, but based on the harmlessness of the situation, take no further action.

And the correct answer is the option B: Thank Patrice for speaking up and forward the item to a neutral third party for handling.

Explanation:

To begin with, these kind of situations are most common than expected in the workplace so that is why that nowadays exist a lot of seminars about certain subjects that involves the behavior in the organization and furthermore there is the regular action of the Human Resources Department that takes cares of all the penalties and the solutions when it comes to subjects regarding the employees of the business and their relationship both with each other and with the company. So the correct way to act in this scenario would be to thank Patrice and tell her that the manager would inform to the Human Resources Department about it, being this last one a third party in the situation itself.

6 0
3 years ago
Sierra owns a small business and handles many responsibilities, from logistics to marketing. She's seen a lot of success with Go
LUCKY_DIMON [66]

Answer:

Smart display campaign

Explanation:

This is an automated program that is highly effective in locating old and new customers , create a capturing advertisement on its own and also provide the right bids.

In other words , it automates the process of bidding ,targeting and creating advert.

Even though the initial set up can be costly , but it reduces the effort of advertisers to the minimum as the whole process is programmed to self controlling.

As such , it is recommended for Sierra's business.

4 0
3 years ago
In producing product AA, 6,300 pounds of direct materials were used at a cost of $1.10 per pound. The standard was 6,000 pounds
abruzzese [7]

Answer:

300 A

Explanation:

(SQ - AQ) SP

(6000 - 6300)1

300 A

It means that actual quantity produced is worse than expected quantity.

5 0
3 years ago
A job candidate is being taken out to dinner by a an interviewer. The interviewer gets to pick therestaurant they will dine (eit
Fofino [41]

Answer and Explanation:

a. They will visit the local restaurant and the job candidate will choose to have salad as an order. Please check the attachment I added for the other parts of the answer.

b. The interviewer would make a choice and choose local restaurant. Based on this choice, the job candidate will choose salad. If the interviewer should choose chain restaurant, the job candidate will choose steak

C. Strategy

The interviewer:

S = {chain,local}

Job candidate:

S = {(steak, salad} multiplied by {steak, salad}

= {(Steak steak), (steak salad), (salad, steak), (salad,salad)}

5 0
3 years ago
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