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olga2289 [7]
2 years ago
9

The annual Sporting News Baseball Yearbook has exactly the same stories but with 15 different covers to appeal to baseball fans

in each of its regions of the United States. What is the basis of its market segmentation strategy?
Business
1 answer:
mixas84 [53]2 years ago
4 0

Answer: C.one product and multiple market segments.

Explanation:

Sporting News Baseball Yearbook is using the One Product and Multiple Market Segments marketing strategy.

By using the SAME story but putting a DIFFERENT star in each cover to cater for DIFFERENT segments across the nation, they are hoping to Target multiple segments with the same product.

This Marketing strategy boosts sales while keeping Differentiation costs at a minimum because the product need not be differentiated to cater for different segments, only the market strategy needs to.

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we are evaluating a project that costs $848,000, has an eight-year life, and has no salvage value. assume that depreciation is s
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A project's susceptibility to undesirable fluctuations in the value of the underlying factors, such as the sales price, sales units, its indirect cost, and other variables, is assessed using sensitivity analysis.

<h3>Sensitivity analysis: What is it?</h3>

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<h3>Briefing:</h3>

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