Roberta is trying to decide whether to vote for a political candidate. Based on what she has read about him, she has concluded t
hat he is not qualified for the position, but she agrees with his political positions. Also, she trusts him and likes his decisive personality. In fact, she likes him so much that she sent a small donation to his campaign. Her opinion that the candidate is not qualified represents the ______ component of her attitude toward him.
In psychology, the "cognitive component of attitude" is described as an individual's attributes, beliefs, and thoughts that he or she would associate with any object. Cognitive component refers to the belief or opinion segment of an individual's attitude. It is often related to an individual's attitude that is being associated with his or her general knowledge.
In the question above, the given statement signifies the "cognitive component" of attitude.
