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Edward Thorndike was an American psychologist who worked on various research studies about learning. Through his research, he developed "The Law of Effect." He observed in his experiments two things :

• An action is more likely to be performed again if a reward is granted after execution.
• On the contrary, if a punishment is applied after the action, it will be avoided.

B. F. Skinner, also a psychologist, is known as the father of behaviorism. He followed the theory developed by Edward Thorndike to formulate his theory of negative and positive reinforcement on which the behavioral approach of psychology.

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