Answer:
The correct answer is: It may be useful if they are of similar size and objectives as the buyer's organization.
Explanation:
In this way a supplier`s reference could, in many cases, offer a mutual benefit for the companies, since they are sharing a lot of information and activities in a certain way. Once you offer a “favor” to someone else, in this case giving good references about someone else, in some other occasion could be the opposite; or it is also possible that between the companies some information of mutual benefit could be shared for commercial benefit or at the end to be able to satisfy completely the final customer.
Cognitive dissonance, is a term used in psychology that explains the feeling of discomfort by a person who is facing two situations that contradict each other.
An example used to explain it, is the story of the fox who very much wants to eat a bunch of grapes that is in a very high place. As the Fox can not find a way to reach it, she gives up using the excuse that the grapes are green and bitter.
To alleviate cognitive dissonance, one can:
1- Change the behavior to relieve the situation of discomfort.
2- Try to justify the discomfort with new ideas
3- Justify the discomfort.
Answer:
Noel hypothesis.
Explanation:
The theory that best explains segregation under these conditions is the <em>Noel hypothesis</em>. The Noel hypothesis claims that if there is contact of groups were there is ethnocentrism, competition and differential in power, some dominant-minority group will be created. This will lead to inequality. Ethnocentrism is the belief in the superiority of our race and culture. It can make us view the other race as inferior. The three components of this hypothesis were present during the Jim Crow era.
