Profit-oriented approaches to setting a price to a good are those concerns or strategies that are used in order to determine what the price of a good would be.
There are three types of Profit-oriented pricing approaches and they include:
- <u>Target profit </u>
- <u>Target return-on-sales</u>
- <u>Target return-on-investment pricing.</u>
These are all used to create a balance to the profits made and the cost of a product. However, the return on sales is good because it makes predictions about demand for the product and makes a suitable pricing for the product.
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Answer:
Satisfied and Loyal customers help in the profitability and growth of an organization.
Explanation:
When a company produces a product, they put their best in the design, process, manufacturing and dispatching of the product, so that their target customers use this product and gets satisfied. When consumers get the product of exactly their needs, they try to buy it again and again and becomes the loyal customers of that specific company. Such customers are the permanent customers of that organization and they are ready to pay for the product, thus helps in the profitability of the organization. Also when they talk about the product to other people, they become the marketing agents of the company, thus helping the company to grow. In this way, satisfied and loyal customers help in the profitability and growth of an organization.
Answer:
monopolistic competition
Explanation:
Monopolistic competition refers to the characteristic of a sector in which several companies offer similar but not flawless replacements for products. Barriers to entry as well as an exit in such a competitive monopoly sector are minimal, and any company's judgments have no direct impact on those of its rivals. Monopolistic competition is strongly linked to the mark distinguishing corporate strategy.
The monopolistic rivalry is a middle way among monopoly with perfect competition, mixing individual elements. Both companies have the same, comparatively low level of market dominance in monopolistic competitiveness; they are all value-makers. The demand is strongly elastic throughout the long run, implying it is vulnerable to price movements
Answer:
40%
Explanation:
the percentage change in price using the midpoint method = {(P₂ - P₁) / [(P₂ + P₁)/2]} x 100
= {($6- $4) / [($6 + $4)/2]} x 100 = [$2 / ($10 / 2)] x 100 = ($2 / $5) x 100 = 0.4 x 100 = 40%
The advantage of using the midpoint method for calculating percentage changes is that it doesn't matter if the change is positive or negative, e.g. it will yield the same result if the price increases or decreases in the same amounts.
Answer:
Based on their findings, the target markets that are ultimately chosen based on such demographics should be defined in the <u>situational analysis</u> section of the ad plan.
Explanation:
An ad plan is a document where a company establishes how it is going to reach the potential customers through the media available. In this plan, the target markets should be defined in the situational analysis section because it details the external and internal factors that have an influence in the company like competitors, market, products and consumers. Therefore, in this section, there is a description of the target market of the company.