Answer: PRODUCT DIFFERENTIATION
Explanation:
This is a marketing strategy that some companies employ whereby they aim to distinguish their products from that of competitors by giving it certain features that expound on its strength in the market.
This strategy can create a competitive advantage for goods that will ensure that the company maintains a dominant place in the market.
Answer:
Niche Marketing
Explanation:
According to my research on different marketing strategies, I can say that based on the information provided within the question Digital's strategy is known as Niche Marketing. Like mentioned in the question this strategy emphasized focusing on small audiences in a very specific category. Which is what Digital is doing by focusing on the smaller market segments that the bigger competition is completely ignoring.
I hope this answered your question. If you have any more questions feel free to ask away at Brainly.
Answer:
C. Both (i) and (ii) are true
Explanation:
Under perfect price discrimination, consumer surplus doesn't exist since the supplier is selling the good or service at the maximum price that each consumer is willing to pay. This situation maximizes supplier surplus.
Under perfect competition, both supplier and consumer surplus exist.
Since total social surplus = supplier surplus + consumer surplus, total surplus should be the same in both situations.
Answer:
a. .4223
Explanation:
Kim's Bridal shoppe has common stock, bonds and preferred stock in its capital. To identify capital structure weight of common stock we calculate value of each capital.
Common Stock : 10200 shares * $36 = $367,200
Preferred Stock : 215 shares * $87 = $18,705
Bonds Outstanding : 520 Bonds * $1,000 * 93% of par = $483,600
Total capital : $367,200 + $18,705 + $483600 = 869,505
Common stock share : $367,200 / $869,505 = 0.4223
Answer:
Budgeted overhead= $283,400
Explanation:
Giving the following information:
Production:
October= 192,000
variable overhead is applied at a rate of $0.70 per unit of production.
Fixed overhead equals $149,000 per month.
To calculate the budgeted overhead, we need to determine the total variable overhead for the month:
Budgeted overhead= fixed overhead + total variable overhead
Budgeted overhead= 149,000 + 0.7*192,000
Budgeted overhead= $283,400
