Answer: Kim-Lord model
Explanation: Some purchases made by consumers require a high degree of involvement such as cars, mobile phones etc on both cognitive and affective levels. Others do not. This phenomenon is explained by the Kim-Lord grid model of cognitive response from highly effective advertisements. The model states that purchase related decisions of consumers are based on or is highly influenced by affective and cognitive factors and that all aspects of advertising should be focused on these areas.
Answer:
B
Explanation:
there is more demand of trade in future .
By doing own business, they earn more.
Typically there is a correlation as time passes, interest rates go up. That is great for investments but not so good for debt.
Psychographic, <span>Segmentation is a method that delves into how consumers actually describe themselves, their attitudes, interests and activities.</span>
Answer:
a
Explanation:
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