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dusya [7]
3 years ago
5

In the multiplex industry, Vibrant Movies Inc. is an upscale multiplex that focuses on superior customer experience. The firm ch

arges premium prices for its movie tickets and services. Global Cine Inc., in contrast, charges the lowest price in the industry with its no-frills approach. In between these two segments is True Movies Inc., which offers a customer experience comparable to that of Vibrant Movies at a price almost as low as that of Global Cine. What strategy is True Movies pursuing in this scenario?
Business
2 answers:
Rudiy273 years ago
5 0

Answer:

True movies is pursuing an integration strategy.

Explanation:

"Integrated marketing is the process of delivering a consistent and relevant content experience to your audience across all channels. [...] The ultimate goal of integrated marketing is a consistent, customer-centred experience that delivers results for your brand."

Reference: NewsCred. “What Is Integrated Marketing?” Insights, 7 Oct. 2019

alina1380 [7]3 years ago
3 0

Answer:

D. blue ocean strategy

Explanation:

According to a different source, these are the options that come with this question:

A. liquidation strategy

B. product diversification strategy

C. market penetration strategy

D. blue ocean strategy

Blue ocean strategy refers to the opening of a new market and the creation of demand through the processes of differentiation and low cost strategies. When the blue ocean strategy is employed, the competition is made irrevelevant through the capture of the market space that was previously uncontested. In this example, True Movies was able to capture a space that was uncontested by either Vibrant Movies or Global Cine Inc.

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Ben owns an ice cream shop. Last quarter's income was $9,000; his cost of goods was $575, and his total expenses were $5,000. Wh
rewona [7]

Answer:

$3,425

Explanation:

took the test

7 0
2 years ago
PB8.
Maurinko [17]

Answer:

Products         Selling price   Unit variable cost

                                $                       $

Junior                     50                      15

Adult                       75                      25

Expert                     <u>110 </u>                   <u> 60</u>

Total                      <u> 235 </u>                  <u> 100</u>

The sales price per composite unit = $235

The contribution margin per composite unit

= Composite selling price - Composite unit variable cost  

= $235 - $100

= $135

Break-even point in units

= <u>Fixed cost</u>

  Contribution per unit

= <u>$114,750</u>

  $135

= 850 units

Break-even point in dollars

= Break-even point in units x Composite selling price

= 850 units x $235

= $199,750

                     Income Statement    

                                                               $

Total contribution ($135 x 850 units)   114,750

Less: Fixed cost                                     <u>114,750</u>

Net profit                                                   <u> 0</u>

                                                                                                                                                                             

Explanation:

Sales price per composite unit is the aggregate of all the selling prices.

Contribution margin per composite unit equals composite selling price minus composite unit variable cost.

Break-even point in units is fixed cost divided per composite contribution margin per unit.

Break-even point in dollars equal break-even point in units multiplied by selling price.

Income statement is prepared by deducting the total fixed cost from the total contribution.

4 0
3 years ago
What activity is designed to generate a listing of potential clients?
Sidana [21]
Prospecting is an activity that is designed to help a real estate broker generate more listings. This can be a time consuming endeavor, but well worth it in the end for brokers. One of the ways to start prospecting is to make cold calls. Before making any cold calls, and have a script ready for each call. This is one of the most effective prospecting methods. Always stick to a schedule and set aside time each day for prospecting. Other prospecting idea's are to update all of your social media accounts, ask for referrals, start a door hanging campaign, and use the website Zillow to find more leads. You can also offer an information session for first time buyers in your area, this will help to meet new people. Always reach out to expired real estate listings and see if they are interested inputting their home back on the market. Many real estate brokers will also sponsor a children's sport team, and at each game introduce yourself to the parents. It also crucial to keep in touch with all of your past clients, this helps build trust. You can send out holiday cards to members of the community to make people know that you do. Prospecting isn't for everyone, but it is the best activity in real estate to generate new leads. 
6 0
3 years ago
Based on the graph below, if January and February are the two coldest months, what can you conclude about the selling of French
Over [174]
January and February are the 2 worst months to make a large profit by selling french fries. The most sold are during September and November. These months are much warmer than January and February.
7 0
3 years ago
Read 2 more answers
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The correct answer is $284,200
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3 years ago
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