Answer:
The relative market share of the product
Explanation:
Relative market share of a company or product is a measure that is used to compare the market of a company or product to the market of the largest company, product or competitor in the market. That is, the benchmark that is employed to estimate relative market share is the market share of the leader in the market.
Relative market share is useful in assessing the success, strength and position of a product or firm in the market.
Therefore, Heather is working on determining the relative market share of the product.
Answer:
scenario planning and scenario analysis.
Explanation:
Planning can be defined as the process of developing organizational objectives and translating them into action plans or courses of action.
This ultimately implies that, planning is a strategic technique used by organizations to make an aggregate plan for its manufacturing (production) process typically ahead of time, in order to have an idea of the level of goods that are to be produced and what resources are required so as to reduce the total cost of production to its barest minimum.
Contingency planning is also known as scenario planning and scenario analysis.
Basically, a contingency planning is a type of plan that is typically designed by a business firm to take into account a possible future circumstance or event based on a forecast.
Answer:
You can not check the property beforehand for damages, which is a risk.
Explanation:
A foreclosure property is that property which is being sold off by a lender in order to payoff default.
There are a number of risks involved in buying such property. The process of buying is lengthy and complicated.
Buyers are not allowed to check the property before auction. Often these properties are damaged because the owners can not afford to manage. Or the angry owners may damage the property purposely in order to punish the lenders.
Answer:
disruptive
Explanation:
The term that is being described is known as a disruptive innovation. In the context of business theory, this term refers to an innovation that creates an entirely new market and value network which ultimately disrupts the old market and value network, while at the same time taking over market-leading firms, products, and alliances. One example of this are Smartphones which disrupted laptops as the primary way consumers use the internet in today's world.