Social influence: In psychology, the term "social influence" is described as a phenomenon through which a person tends to change or alter his or her behavior in order to satisfy the demands of his or her social environment. Social influence may take different forms and therefore it is often being seen in socialization, persuasion, obedience, conformity, peer pressure, and leadership, etc.
In the question above, the given statement represents social influence.
Answer: Terrorism differs because it is harm and attacks towards ordinary people. Assassins is attacks toward known people, which can be political leaders.