Answer:
This is related to the curiosity gap. What we know, we are never interested in, and what we don't know always attract us. Here, the first headline is Go Ahead and Play that, is not creating any curiosity as there is no indication what is there inside the video, apart from the message that it is a video game. Hence, curiosity is not induced. There should be a hint to create curiosity, and take advantage of the curiosity gap. However, in the second headline, it does hint that there can be something good for us, And hence, the advantage of the curiosity gap is being used. And we will click because of the curiosity. Hence, the second headline is a more appropriate one.
Explanation:
Please check the answer section.
3) helps the designer develop a website tailored to the desired audience
Answer:
The answer is "True".
Explanation:
The web beacons are one of the different techniques, that are used on web pages and emails, to check whether a user has access to some unobtrusively. It is a line, that is often invisible, and typically does not exceed 1 pixel.
- It is usually used with cookies.
- It is also known as a small graph, which generates a request to the server for tracking service.